👥
Sessions
…
🧍
Unique Visitors
…
🎯
Engaged Sessions
…
🔗
Product→Contact CVR
…
✉️
Form Completion
…
📞
Contact Page Visitors
…
Product Discovery Funnel
A Home → Product → Download → Contact → Thank-you
How this funnel is calculated
1
Home — users who viewed the homepage
/2
Product — then viewed any
/product/* page3
Download — then fired a download event (
WP_Download_Files, file_download, KD_eBook_Download)4
Contact — then visited
/contact-us/5
Thank-you — then reached a
/thank-you page (form submitted)
Important — visitor paths are not linear. A visitor on a product page can (a) download a document then go to Contact Us, (b) go directly to Contact Us without downloading anything, or (c) just download a document and leave. The funnel percentages show the overall stage-to-stage drop-off:
drop % = 1 − (sessions_at_stage_N ÷ sessions_at_stage_N−1). Not every visitor passes through all stages sequentially — the funnel aggregates the presence of each stage across all sessions in the period.
Top 10 Pages
Most visited pages in the period — excluding homepage
| Page | Views |
|---|---|
| Loading... | |
Products & Family Share
B Top Product Pages
Which product pages lead in views. CTA Rate = share of the page's visitors who then downloaded a document or reached Contact Us (top 15 pages, from 12 May 2026).
| Page | Views | CTA Rate |
|---|---|---|
| Loading... | ||
C Product Family Share — Industrial & Harsh Environment
Product-page views per product family, split the way elmomc.com lists its products
Documents & Geography
Document Engagement
Top downloaded documents in the selected period — names from the site download plugin and GA4 file downloads.
| File | Downloads |
|---|---|
| Loading... | |
D Geography Overview
Top countries by sessions · arrow = vs the same weeks last year
| Country | Sessions | vs LY |
|---|---|---|
| Loading... | ||
Defense Landing Page
E Defense Page — landing-page-defense
Visits & Contact Us click-through — visitors arriving from defense-vertical campaigns and organic
Page Views
…
views of /landing-page-defense/ (all locales)
Reached Contact Us
…
visitors who later reached /contact-us/
Contact Rate
…
of page visitors reached Contact Us